Business Related Crime and Wider Community Safety

Business Related Crime and Wider Community Safety: to establish a safe and secure town centre environment for all who use it and for all business and property owners within it.

Our Key Commitments

• Ambassador Program – Four full time Ambassadors providing where possible a full 7 day a week cover using experienced staff dedicated to reducing crime and Anti-Social Behavior, helping visitors and supporting businesses within Soho Road BID Area. The aim of the team is to ensure a safe, welcoming and informed experience for visitors to our town centre. The Ambassador program works alongside the local police team to provide a reassuring presence within the area.
• Each business will be provided with a named Ambassador contact that will visit them at least once a month or on request to check up on general well-being and be a future point of contact.
• Delivery of the DISC Crime Reduction App giving businesses a way of sharing information to reduce low level crime within our area.
• The Business Crime Reduction Partnership will be relaunched in January 2020. Key partner agencies are working together to develop projects and initiates to improve town centre safety.
• Monthly Action evenings – Patrols focusing on key themes such as sex working, rough sleeping, begging, drug use and being a listening ear for people in need.
• Supporting the evening economy through the consideration of applying for Purple Flag Status (Safer Night Time Economy Accreditation).
• Deliver a Retail Radio Scheme – Sector Specific retail and BET-WATCH radios linking to the BID Ambassador’s team dedicated to combating crime within the town centre.
• Delivery of an alternative giving campaign to tackle rough sleeping and begging.

Business Crime and Community Projects 

• Ambassador Program
• Business Crime Reduction Partnership
• DISC crime prevention app
• Bet Watch
• Bank Watch
• Retail Radio Link

DISC Crime Prevention App

Disc is the unique information-sharing system that’s helping drive down low-level crime and antisocial behaviour across the UK. It empowers communities to ‘self-manage’ low-level crime and ASB, and enables police to work with them to deliver a new kind of effective, joined-up community policing. Disc is used in more than 450 towns and cities, as well as by shopping centres, major retailers, sports venues, security companies and the police. Each implementation can link together into flexible networks to exchange information locally, regionally or nationally.

If you are a business operating within the BID area and would like access to the DISC app FREE of charge please email bidmanager@sohoroadbid.org with your name, Business Name, address and email address and you will be added tot he system.

You can download a user guide for DISC below:

DISC_Phone App_user_guide

DISC_Computer Desktop_user_guide

Crime Reporting Methods

Quick and Simple Low Level Crime Reporting takes only a few minutes www.west-midlands.police.uk

Also this Free online tool give you local community police updates

Bleed Control Kits – Locations

In December the Soho Road BID in conjunction with Desmond Jaddoo and Cannon Street Church launched 24 Zero Responder Bleed Controls along the Soho Road Business Improvement District and gave out free training to all the businesses involved in the scheme.

We have 20 emergency zero responder bleed control kits in strategically placed business and 4 carried by our Ambassador team so they are accessible throughout the BID area at a range of times to improve accessibility. The kits provide important lifesaving equipment to stop severe blood loss fast and potentially saving a life in emergency situations.

A huge thank you to the businesses listed below that have kits installed in there premises. Each business will display a sticker on their shopfronts in-case of an emergency situation.

Soho Hill

• Soho News Hockley – 24 Soho Hill
• Jerk & Grill – 117 Soho Hill
• Bling Barbers – 222 Soho Hill

Soho Road

• Nishkam Security – 18 Soho Road
• Wayco Supermarket – 72 Soho Road
• Shambala Village – 85 Soho Road
• Chaii Wala – 135 Soho Road
• 24 Hours International – 140 Soho Road
• Spices – 143 Soho Road
• Mirchi Fresh – 151 Soho Road
• Iceland – 210 Soho Road
• SK Wines – 256 Soho Road
• Cannon Street Church – 300 Soho Road
• Pure Vegi – 324 Soho Road

Holyhead Road

• Texaco – 9 Holyhead Road
• JS Foof and Wine – 93 Holyhead Road
• Wattville Post Office – 177 Holyhead Road
• Chick King – 225 Holyhead Road